Full Job Description
Join Amazon as a Digital Content Strategist
Amazon, one of the world’s leading providers of e-commerce solutions based in Warren, Oregon, is in search of a passionate and innovative Digital Content Strategist to join our dynamic team. As we continue to redefine convenience and value for online shopping, we are looking for a creative individual who can meld technology and marketing, providing exceptional content strategies that align with our mission.
Your Role
As a Digital Content Strategist at Amazon, you will play a crucial role in developing and implementing engaging digital content strategies aimed at enhancing our brand visibility and customer experience. You will collaborate with cross-functional teams to create targeted content that resonates with our diverse customer base while using data-driven insights to optimize content performance.
Key Responsibilities
- Develop and manage a comprehensive digital content strategy that aligns with Amazon's marketing objectives and enhances brand storytelling.
- Conduct ongoing research and analysis of market trends, competitive actions, and user behavior to inform content creation and strategy.
- Create tailored content across various platforms including web, social media, email marketing, and digital ads to engage and inform our target audiences.
- Collaborate closely with product, design, and marketing teams to develop content that is visually appealing and aligns with user interface goals.
- Set KPIs and utilize analytics tools to measure the performance of content and adapt strategies based on findings.
- Manage content workflows, ensuring timely publication across all channels and maintaining an editorial calendar.
- Oversee content optimization for SEO, ensuring content is discoverable and aligned with the latest search engine algorithms.
- Conduct content audits and regular reviews to ensure all material remains relevant, updated, and effective.
- Act as a mentor to junior team members, providing guidance on content creation and strategic planning.
What We’re Looking For
- Experience in digital marketing or content strategy, preferably within a high-volume online environment.
- Strong proficiency in SEO best practices and experience with analytics tools (Google Analytics, SEMrush, etc.).
- Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
- Ability to adapt tone and voice to match distinct audiences and platforms.
- Experience with managing content calendars and workflows.
- Strong analytical skills and ability to utilize data to drive decision-making.
- A proactive thinker who thrives in a fast-paced environment and can manage multiple projects effectively.
- A Bachelor’s degree in Marketing, Communications, or a related field.
Why Choose Amazon?
Amazon stands at the forefront of technology and innovation. Working at Amazon means:
- Impact: Your strategies will reach millions of customers worldwide, influencing their shopping experiences.
- Culture: We foster an inclusive and diverse work environment where every voice is valuable.
- Growth Opportunities: We prioritize the professional development of our employees, providing numerous training and mentorship programs.
- Benefits: Enjoy competitive salaries, comprehensive health plans, and flexible work arrangements.
Location
Located in the scenic landscapes of Warren, Oregon, you will enjoy a vibrant community that merges the charm of small-town life with access to some of the most stunning outdoor environments in the Pacific Northwest. From hikes in our lush forests to enjoying local cuisine, living in Warren offers a unique lifestyle that complements your career aspirations.
How to Apply
If you’re ready to take the next step in your career and make a significant contribution to our growth at Amazon, we invite you to submit your resume and a cover letter outlining your unique qualifications for the Digital Content Strategist position. Join us to redefine the way the world shops online!
Equal Employment Opportunity
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.